automation_depth
Automation depth
66 22% weight
How much of the path from brief, URL, document, script, or idea to finished video is automated.
workflow_capability
Video workflow capability
78 18% weight
Coverage of script, hooks, storyboard, shot planning, assets, voice, captions, avatars, templates, editing, export, and revision.
consumer_usability
C-end usability
92 14% weight
Ease of onboarding, templates, no-code flow, speed, stability signals, and beginner friendliness.
commercial_fit
Commercial use-case fit
78 13% weight
Fit for ads, UGC, ecommerce, short video, education, internal training, localization, and other practical buyer jobs.
ecosystem_integration
Ecosystem and integration
90 10% weight
Publishing, social/ad platform integrations, API, asset libraries, collaboration, brand assets, analytics, and workflow integrations.
pricing_transparency
Pricing transparency
84 8% weight
Public plan information, free trial clarity, credit explainability, and low-friction testing.
external_evidence
External heat and evidence
88 8% weight
Official docs, marketplace listings, media, help center updates, customer proof, source freshness, and public adoption signals.
verifiability
Data verifiability
84 7% weight
First-party sources, clear claims, current pricing/docs, and explicit unknowns. Low-evidence products are capped.