Model profile

Hailuo AI video generator

MiniMax's efficient AI video family for fast, affordable, high-motion text-to-video and image-to-video clips.

Should You Use Hailuo?

Use it for: fast short clips, complex motion, image-to-video, start-end frame control, stylized clips

Skip or compare first if: Native audio/lip-sync status for the core Hailuo video generator needs fresh verification. Official docs are split across minimax.io, minimaxi.com, and product domains.

Positioning: MiniMax's efficient AI video product family for fast, high-motion text-to-video and image-to-video clips.

Top Capabilities

  • Native 1080p Hailuo 02MiniMax introduced Hailuo 02 with native 1080p, stronger instruction following, and physics-oriented motion.Source
  • Start and end framesHailuo 02 added start/end frame and end-frame-only generation for 768p and 1080p modes.Source
  • Hailuo 2.3 motion upgradeHailuo 2.3 improves dynamic expression, physical actions, stylization, and micro-expressions.Source
  • API release notesMiniMax API release notes list model IDs, T2V/I2V support, and available durations/resolutions.Source

Company Snapshot

Built by MiniMax

Founded / HQ: 2022 / China

What it does: MiniMax is a general AI foundation model company building multimodal models and AI-native products across text, code, audio, music, video, characters, and developer APIs. confirmed

Main products/ecosystem: Hailuo, MiniMax Video, MiniMax Hailuo 02, MiniMax Hailuo 2.3 confirmed

Founders/leadership: partial/evidence pending confirmed

Scale/funding/status: Status: Private Growth Company confirmed

Relationship to Hailuo: MiniMax develops Hailuo, MiniMax Video, and the Hailuo 02/2.3 model line, distributed through Hailuo consumer products and MiniMax API documentation.

Price, Access, Open Status

Access: Closed Web, Closed Api, Aggregator

Open/closed: Closed. No official open weights for Hailuo 02/2.3 were found.

MiniMax markets Hailuo as cost-efficient, but exact public pricing should be collected from MiniMax platform pricing before cost-table publication.

Price, regional access, and commercial terms need a live check before cost-sensitive recommendations.

Latest Version

MiniMax API release notes

2026-07 / confirmed

Official MiniMax API release notes for video model IDs and capabilities.

Latest News

功能更新 - MiniMax 开放平台文档中心

2026-07 / MiniMax Platform Docs

Official MiniMax API release notes for video model IDs and capabilities.

Open original

Why It Ranks Here

Rank: #12 79

Score source: MiniMax Hailuo 2.3 appears in Arena snapshot and has official release notes for motion and start/end-frame improvements.. Evidence confidence is high.

Rankings Methodology

Key Score Drivers

These are the scoring dimensions most responsible for the current ranking position.

Alternatives And Comparisons

Use these when price, access, output style, or workflow fit is uncertain.

  • KlingKuaishou's broad AI video and image generation platform for text-to-video, image-to-video, native audio, references, and creator effects.View modelCompare
  • PixVerseA creator-friendly AI video platform with strong API coverage for text-to-video, image-to-video, transitions, extension, and reference fusion.View modelCompare
  • ViduShengShu Technology's video model family for native audio-video storytelling, image-to-video, and scene-oriented short-form production.View modelCompare
  • Runway GenA mature creative video generation platform and model family for production-style image-to-video, text-to-video, editing, and workflow automation.View modelCompare

What It Is

Primary content is rendered into static HTML.

Hailuo is MiniMax's video generation product family and one of the most visible short-form AI video generators. It is distributed through Hailuo AI consumer surfaces, MiniMax API documentation, and third-party hosts.

The Hailuo 02 release emphasized cost efficiency, native 1080p generation, physics-heavy motion, and better instruction following. Hailuo 2.3 built on that foundation with stronger dynamic expression, stylization, character micro-expressions, and motion command response.

For consumers, Hailuo is a strong candidate when users need fast clips, intense motion, stylized scenes, image-to-video, or start/end frame control at relatively accessible prices. Benchmarking should include motion-heavy prompts because MiniMax explicitly markets physical-action performance.

Version Progress

  • 2026-07 / MiniMax Platform Docs / confirmedMiniMax API release notesOfficial MiniMax API release notes for video model IDs and capabilities.
  • 2025-10-28 / current_confirmed / confirmedMiniMax-Hailuo-2.3Improved dynamic expression, physical actions, stylization, character micro-expressions, and motion command response.
  • 2025-08-28 / confirmed / confirmedMiniMax-Hailuo-02 Start & End FramesStart frame, end frame, and end-frame-only controls added on web, mobile, and API surfaces. 768p and 1080p support for start/end and end-frame-only.
  • 2025-06-18 / confirmed / confirmedMiniMax-Hailuo-02Native 1080p. 6-10 second clips. Stronger instruction following and physics-heavy motion.
  • 2024 / platform.minimax.io / partialI2V-01 / I2V-01-live / I2V-01-DirectorEarlier Hailuo video models and specialized I2V/director variants listed in MiniMax API and model catalogues.

Open / Source Evidence

Status: Closed

No official open weights for Hailuo 02/2.3 were found.

Latest News

Model-specific news entries link directly to the original publisher; article bodies stay off-site.

Full Score Breakdown

Weighted evidence dimensions separate model quality from access, web authority, ecosystem, and source confidence. See methodology and rankings.

DimensionScoreWeightEvidenceConfidence
Model Quality Proxy 85 24% MiniMax Hailuo 2.3 appears in Arena snapshot and has official release notes for motion and start/end-frame improvements. high
Missing: live Artificial Analysis rank/Elo by modality, live Arena AI rank/score by modality
Capability Depth 72 16% Supported workflow tags: t2v, i2v, first_last_frame, video_agent, style_generation. Depth rewards T2V/I2V/V2V, references, native audio, editing, API, and open weights where present. high
Missing: hands-on feature verification, mode-specific limits by duration/resolution
Access And Pricing 88 12% Access types: closed_web, closed_api, aggregator. Pricing note: MiniMax markets Hailuo as cost-efficient. API pricing depends on duration and resolution; validate against current MiniMax platform docs before displaying... high
Missing: current free tier, normalized price per video minute
Version Maturity 100 12% 5 version/history entries in the profile; latest public date is 2025-10-28. high
Missing: automated release-note monitor, model ID/version mapping across providers
Ecosystem Popularity 68 10% GitHub stars are not applicable to this closed or research-only product unless an official public model repository is confirmed.

No public source link is attached yet.

medium
Missing: GitHub: n/a for closed-source model
Web Authority 59 10% SEO snapshot found product domain hailuoai.video and company domain minimax.io; sampled sitemap URL count is 0. medium
Missing: Similarweb/API traffic, Tranco rank
Company Distribution 62 10% MiniMax distribution profile: Hailuo is relevant for consumers who want accessible short-form generation, fast motion-heavy clips, image-to-video workflows, and a broader MiniMax ecosystem that also covers chat, audio,... medium
Missing: app store ratings/review volume, product MAU/traffic
Source Confidence 100 6% Profile source confidence is confirmed with 3 official URL(s), 4 feature evidence item(s), SEO present, GitHub n/a. high
Missing: paid/API evidence refresh, manual output review artifacts

Limitations And Pricing

MiniMax markets Hailuo as cost-efficient. API pricing depends on duration and resolution; validate against current MiniMax platform docs before displaying exact prices.

  • Native Audio/Lip-Sync Status For The Core Hailuo Video Generator Needs Fresh Verification.
  • Official Docs Are Split Across Minimax.Io, Minimaxi.Com, And Product Domains.